Custom Strategies For Lead Gen Advertisers
Google Ads + Microsoft Ads
Trusted By Growing Brands
How We Approach Google Ads & Microsoft Ads
Our approach to Google Ads & Microsoft Ads for lead generation is simple. Find your company more qualified leads. We don't just throw up new search ads and see what happens. There are often overlooked channels and tools within Google and Microsoft Ads to find new qualified leads.
Our team understands that true success is measured not just by the number of leads generated, but by the quality of those leads and how many of those convert into customers. We get into the weeds about your product/service and who your target market is so we understand your business and can be thoughtful in how we approach finding new leads.
The Devslove Advantage
Deep Expertise
Years of hands-on experience managing paid media for lead generation companies across B2B, SaaS, home services, and professional services verticals.
AI-Driven Change
We leverage AI-powered tools and automation to optimize campaigns faster, surface insights sooner, and stay ahead of platform changes that impact your results.
Work We Can Win
We only take on clients where we believe we can make a real impact. If we don't think we can win for you, we'll tell you upfront and point you in the right direction.
We Have a Proven Process for Getting Leads
We have a proven process for getting leads through Google Ads and Microsoft Ads that goes beyond simply launching campaigns. We start by understanding your sales pipeline inside and out -- from the first click all the way to a closed deal. This allows us to optimize not just for lead volume, but for the leads that actually convert into revenue.
Discovery & Pipeline Mapping
We map your sales pipeline end-to-end to understand what a qualified lead looks like at every stage.
Campaign Architecture
We build campaigns structured around your highest-value services and audiences -- not generic templates.
Launch & Optimize
We launch, monitor, and continuously optimize toward the metrics that matter: qualified leads and closed deals.
Report & Scale
Transparent reporting on pipeline impact with clear recommendations on where to scale next.
Real Results for Real Businesses
116%
Increase in SQLs
JDXpert
21%
More Qualified Leads
Randy's
2,300%
Increase in MQLs
Quill
What Our Clients Say
"The Devslove team transformed our lead generation strategy. Their deep understanding of Google Ads helped us more than double our sales qualified leads in under six months."
Alison Osborne
VP of Marketing at Quill
"Working with Devslove felt like having an in-house team. They understood our business from day one and delivered a 21% increase in qualified leads that actually converted into customers."
Kaitlin Harvey
Marketing Manager at Randy's
"Devslove's approach to paid media is refreshingly strategic. They don't just run ads -- they think deeply about who our audience is and how to reach them. Highly recommend."
Jaclyn Curtis
Head of Growth at bant.io
Ready to Find More Qualified Leads?
Book a call to learn how our Google Ads and Microsoft Ads strategies can drive real pipeline growth for your business.