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The Devslove Blog

Dissecting everything paid ads.

35 articles

Apr 8, 2026

B2B Google Ads Audit: Desktop vs Mobile — Stop Overpaying for Mobile Leads

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Mar 15, 2026

Grow Your YouTube Subscribers and Discoverability with Google Ads

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Feb 20, 2026

Microsoft Audience Network: How to Avoid Wasted Spend on Bad Placements

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Jan 10, 2026

Microsoft Ads B2B Targeting Tutorial: LinkedIn Company, Industry, and Job Function

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Dec 1, 2025

Google Marketing Live 2025: Essential Takeaways for Lead Generation Advertisers

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Nov 1, 2025

Google Search Too Expensive? This B2C Display Strategy Got Us 9.5x ROAS

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Jul 22, 2025

B2B Google Ads: Fix Smart Bidding with Micro Conversions

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May 1, 2025

The Underutilized Google Ads Strategy: DSA + RLSA for Advanced Lead Gen Retargeting

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Apr 15, 2025

How to Track ChatGPT Conversions and Customer Journeys in GA4

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Apr 1, 2025

The Google Ads Feature Most Advertisers Should Turn Off Now

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Mar 1, 2025

How to Set Up Netflix Ads: Step-by-Step Tutorial

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Feb 12, 2025

Understanding the Search Network: Some Key Insights into a Setup Strategy

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Jan 15, 2025

The Necessity of Negative Keywords: Why Your Google Ads Account Cannot Survive Without Them

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Nov 7, 2024

Performance Max 101: How to Setup a Campaign From Scratch

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Oct 3, 2024

Email Marketing Tips To Win The Holiday Season

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Sep 25, 2024

How Much Will the U.S. Election Affect Lead Gen Advertisers?

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Sep 19, 2024

Get The Most Out Of Black Friday and Cyber Monday By Starting Preparations Now

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Aug 15, 2024

How to Use Your Responsive Search Ads’ Asset Report for Maximum Performance

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Jul 8, 2024

How to Structure Your Responsive Search Ads for Maximum Performance

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Jun 27, 2024

How Important Is CPC in Google Ads?

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Jun 13, 2024

Combined Audiences: How to Find the Best Combination of Audiences to Target

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May 16, 2024

Connected TV: How B2C Brands Can Use YouTube Ads to Boost Awareness

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Apr 24, 2024

Understanding Dynamic Search Ads: Their Pros, Cons, Plus How to Use Them

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Apr 9, 2024

Can Landing Pages Create More Google Ads Leads?

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Mar 5, 2024

The Key Components of a Branded Campaign Setup

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Feb 22, 2024

The Strategy Behind Using the Broad Match Type in Google Ads

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Feb 14, 2024

Analyzing Google Ads KPIs 101

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Jan 30, 2024

The Importance Of Ad Copy Headlines in Google Search Ads

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Jan 18, 2024

Account Structure: How Keyword Research Usually Informs Account/Campaign Setup

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Nov 14, 2023

The Importance of Daily Budget Spend, & What to do With an Overspending Budget

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Sep 12, 2023

Google Discovery Ads - A Facebook Ads Alternative

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Jul 25, 2023

3 Smart Ways to Automate Your Small Business

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Jun 20, 2023

Customer Lifetime Value - The Forgotten KPI - Part 1

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Mar 8, 2023

The Power of Social Proof

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May 15, 2020

COVID-19 and Google Ads: 3 Questions Your Business Should Consider

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