Trusted By Growing Brands
Video Advertising Built for Lead Generation
Most video ad strategies are built for brand awareness. Ours are built for leads. We have a proven process for using YouTube Ads to generate qualified leads for businesses that care about pipeline, not just impressions.
Our approach is meticulous. We don't just launch a video campaign and hope for the best. We research your audience, map the buying journey, script compelling creative briefs, and build full-funnel video strategies that move prospects from awareness to conversion.
The Devslove Advantage
Deep Expertise
Years of hands-on experience managing paid media for lead generation companies across B2B, SaaS, home services, and professional services verticals.
AI-Driven Change
We leverage AI-powered tools and automation to optimize campaigns faster, surface insights sooner, and stay ahead of platform changes that impact your results.
Work We Can Win
We only take on clients where we believe we can make a real impact. If we don't think we can win for you, we'll tell you upfront and point you in the right direction.
A Proven Process for Video Lead Gen
We take a meticulous, full-funnel approach to video advertising. Every campaign is built from the ground up to move your target audience through awareness, consideration, and conversion -- with clear measurement at every stage.
Whether it's YouTube in-stream ads, YouTube Shorts, or bumper ads, we match the format to the funnel stage and the audience behavior to maximize qualified lead volume.
Awareness
Top of Funnel
YouTube in-stream and bumper ads to introduce your brand to new audiences at scale.
Consideration
Middle of Funnel
Retarget engaged viewers with deeper content -- demos, case studies, and testimonial videos that build trust and move prospects closer to a decision.
Conversion
Bottom of Funnel
Drive action with direct-response video ads, lead forms, and landing page sequences designed to convert warm audiences into qualified leads.
Where We Run YouTube Ads
YouTube Ads
The world's second-largest search engine and the largest video platform. We run in-stream, Shorts, in-feed, and bumper ads with precision targeting through Google Ads -- including custom intent, affinity audiences, and channel placements.
- Skippable & non-skippable in-stream
- YouTube Shorts ads
- In-feed discovery ads
- 6-second bumper ads
Real Results for Real Businesses
JDXpert 116%
YoY Increase in SQLs
YouTube + Google Ads driving brand awareness and qualified pipeline for B2B SaaS.
View case study
Ivory Dental 162%
More Booked Appointments
YouTube + local Display campaigns filling the appointment book.
View case study
Quill Podcasting 2,300%
Increase in non-Search MQLs
YouTube + Demand Gen unlocked as a low-CPL MQL channel for B2B.
View case studyWhat Our Clients Say
"It's been nothing short of a game-changer for our paid advertising campaigns. What truly set them apart is their uncanny ability to spot areas of improvement. They proactively reach out with insights and recommendations."
Ashley Johnston
Marketing Director at JDXpert
"I've been working with Devslove for almost a year now and their team has upgraded our paid acquisition strategy across all areas. Their team is not only clearly experts in the field, but they're also incredibly communicative, take the time to understand the ins and outs of your brand and its goals, and educate you along the way."
Alison Osborne
VP of Marketing at Quill Inc.
"We've been working with Devslove for a couple years now and are very happy with their work. Their expertise is apparent in every effort, and it's highly evident that they're constantly learning about new developments and opportunities to improve their services."
Brad Waldrop
Co-Owner at Ward Plumbing, Heating and Air
Ready to Turn Video Into Your Lead Gen Engine?
Book a call to learn how our YouTube Ads strategies can drive qualified leads for your business.